Johnson’s Body Care Skin Perfecting Oil is clinically proven to improve skin suppleness, helping to reduce the appearance of stretch marks in just four weeks. It contains a blend of essential botanic oils and vitamin E that work together to improve the skin’s elasticity and softness, and is dermatologically tested and formulated to minimize the risk of allergies. The innovative spray format makes it easy to apply. The launch is being supported by a media campaign with a spend of more than 1.3m, including PR, digital, in-store and press, underlined by the new campaign concept of ‘Hello Me’: the culmination of in-depth research exploring how new mums feel about themselves and their skin after having a baby.
Rsp from £9.99
Distributor: Johnson & Johnson
Website: www.johnsonsbeauty.co.uk