Best Hair Colouring Launch- Gold
John Frieda Precision Foam Colour utilises a completely unique foam technology that covers even hard to reach areas effortlessly, for less of the mess, fuss, drips or staining traditionally associated with home colouring. Available in 20 beautiful and wearable shades for blondes, brunettes and redheads, it’s as easy to use as shampoo and works in 20 minutes for a precise colour result, or 30 minutes to cover stubborn greys. Application is easy — mix the developer and colourant together, tilt (don’t shake) to blend and squeeze the bottle to dispense the foam into gloved hands. No need to section or part the hair; just massage the foam through the hair with the fingertips.