Best Male Grooming Launch- Nominee
A hypoallergenic and fragrance-free deodorant and shower gel. The shower gel includes Dove Men+Care’s patented MICROMOISTURE technology, which is clinically proven to fight the causes of skin dryness. The range is designed to combat the key issues relating to dry and sensitive skin. Over four million men have bought Dove Men+Care products since its launch in 2010, and it is now the UK’s fastest-growing male grooming brand (IRI data 22 Jan 2011).