Suss out the beauty supplement market with our exclusive guide
Beauty from within
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Act your age
Youth Club
Your definitive guide to beauty for the teen scene
Skincare
Starting a skincare routine early will help teenagers to get into good skincare routines for the rest of their lives. Teenagers are also prone to a host of skin dilemmas due to changing hormone levels, and a regular skincare routine can help them to feel more confident. Continue reading
Age before beauty
Our panel of skincare experts answer your customers burning anti-ageing questions
The Panel
Dr Howard Murad, M.D. CEO and founder of Murad, Inc.
Howard Murad M.D. has changed the face of skincare as we know it. Devoting his life to making beautiful, healthy skin attainable for everyone. His internal and external philosophies and methods for an inclusive approach to overall skin and body health have helped hundreds of thousands of people.
Dr Jean-Louis Sebagh, Cosmetic surgeon
Acknowledged as one of the premier cosmetic doctors in Europe, Dr. Jean- Louis Sebagh is a master of the delicate art of cosmetic medicine, with a focus on the face and neck. Celebrities, models, socialites and VIPs comprise the high-profile clientele who visit his exclusive London and Paris offices for his breakthrough anti-ageing treatments. Continue reading
Eye catching
Our dedicated guide to caring for the delicate eye area
Women adore the idea of having beautiful, big, attention-drawing eyes. In fact if we had a pound for every time we’d heard someone say, ‘I’m not wearing make up…except for mascara,’ we’d be very rich ladies by now. The desire for wow-factor eyes is the reason the eye care category has taken off so hugely over the last few years. Continue reading
Cold spell
Expert advice for beating the winter skin blues
Winter may have arrived later than usual this year, but its effects on the skin are no less brutal: dryness, increased fine lines and redness are some of the most common skin issues at this time of year. Continue reading
Shading in
Care for customers’ different skin tones with our comprehensive guide
Last year, we reported that the industry was starting to wake up to the demand for beauty products for women with different skin tones. The category Mintel recognised as claiming about 2% of the beauty market in 2009, seemed to be ready to bloom. But as we edge closer to the end of 2011, the sector is yet to make any great strides. Brands such as Sleek, Fashion Fair, and the highly pigmented and sought after collections from Illamasqua are increasingly popular, and big brands such as Garnier and YSL are beginning to extend their range of shades to suit women of colour, but others have yet to make an impact. For your part, it’s important to know how the skin and hair needs of women across the UK differ and compare and what products and routines they need to suit them, as we anticipate this sector of the industry is one that will continue to grow and develop, whatever the pace. Continue reading
New age
Understanding the basics of anti-ageing skincare will help you to guide baffled customers
The teen commandments
Beauty rules for teen customers
When it comes to beauty, the teenage years are not the time to rebel. Your customers might be able to skip their Maths homework, slam a few doors, even stay in bed until three o’clock in the afternoon, but there are a few beauty rules that simply weren’t made to be broken. Continue reading
Sensitive souls
Care for customers with troublesome skin concerns
As people who work in the beauty industry, you will already be aware of the damaging effects problem skin can have on your customers’ emotional wellbeing. For some, a patch of dry skin or the odd blemish may be as much as they have to deal with, but for others, skin concerns such as acne, rosacea, eczema, or excessively oily or dry skin can become a psychological problem; damaging confidence and self esteem. For this reason, it is important you are armed with the knowledge to help customers with concerns and suggest ways to treat them. Continue reading